chatting up radio hosts
2015年4月15日CFL labour dispute explodes into PR battle
In the late 1990s, the Canadian Football League ran a marketing campaign with the slogan "Our Balls Are Bigger." Now we going to find out whether that really true.
The simmering labour dispute between the league and its players exploded into an all out public relations ground war on Wednesday as the animosity that had been slowly building behind closed doors spilled out for all to see. wholesale jerseys It wasn pretty and it has left fans rightly worried over the fate of the 2014 season (or at least the start of it).
It was CFL commissioner Mark Cohon who launched the first salvo. After Wednesday bargaining session lasted all of 15 minutes the league rejecting the player demand for revenue sharing and a $7 million salary cap out of hand Cohon released the details of the league latest proposal to the media and fans through a series of clearly preplanned emails. After repeatedly saying the league wouldn negotiate in public, the commissioner now seems bent on exerting as much pressure on the players as he can both from within their own ranks and from football fans, who typically enjoy labour disputes as much as flat, overpriced beer and soggy hotdogs.
The league said its offer would boost the average player salary by 12 per cent this season to $92,917 with a further increase over the following five years. The salary cap would increase by 9 per cent this season, from $4.4 million to $4.8 million per team. The league offer also included a ratification bonus of $3,000 to veteran players and $1,000 to rookie players on a team roster by June 22 a move that would appear to be an obvious attempt to pit the players against each other.
That ploy might have worked in the past but it seems unlikely to have much of an impact this time around: The players seem bound and determined to get a bigger piece of the league new deal with TSN that starts http://www.wholesalejerseyschinas.com/ this season and is worth upward of $40 million per season over 2 times the previous agreement. The CFLPA responded with a hastily convened media conference that featured newly elected president Scott Flory, vice president and former Hamilton Tiger Cat Marwan Hage and legal counsel and PA mainstay Ed Molstad.
The tone was anything but conciliatory, with Molstad saying the league should be "embarrassed" by how much players are paid, given that the minimum salary last season was $45,000 and the average around $72,000.
Both sides then went on an all out media blitz to make their arguments, doing TV interviews, chatting up radio hosts and returning calls to newspaper columnists for the first time in months. Players flocked to social media to voice their support for the union. Time is suddenly of the essence: The current collective bargaining agreement is scheduled to expire May 30, threatening the start of training camps June 1. Pre season games are scheduled to begin June 9 and the regular season is set to begin June 26. The CFLPA has issued strike ballots to its members and there are no plans in place for future talks.
The "Our Balls Our Bigger" campaign came during a time when the league was fighting for its very existence the executives and players of the era could hardly of imagined a situation where, less than two decades later, they were fighting viciously over an ever expanding pie. The other thing about those ads: They weren true. The CFL balls are the same size as the NFL just look bigger.
In the late 1990s, the Canadian Football League ran a marketing campaign with the slogan "Our Balls Are Bigger." Now we going to find out whether that really true.
The simmering labour dispute between the league and its players exploded into an all out public relations ground war on Wednesday as the animosity that had been slowly building behind closed doors spilled out for all to see. wholesale jerseys It wasn pretty and it has left fans rightly worried over the fate of the 2014 season (or at least the start of it).
It was CFL commissioner Mark Cohon who launched the first salvo. After Wednesday bargaining session lasted all of 15 minutes the league rejecting the player demand for revenue sharing and a $7 million salary cap out of hand Cohon released the details of the league latest proposal to the media and fans through a series of clearly preplanned emails. After repeatedly saying the league wouldn negotiate in public, the commissioner now seems bent on exerting as much pressure on the players as he can both from within their own ranks and from football fans, who typically enjoy labour disputes as much as flat, overpriced beer and soggy hotdogs.
The league said its offer would boost the average player salary by 12 per cent this season to $92,917 with a further increase over the following five years. The salary cap would increase by 9 per cent this season, from $4.4 million to $4.8 million per team. The league offer also included a ratification bonus of $3,000 to veteran players and $1,000 to rookie players on a team roster by June 22 a move that would appear to be an obvious attempt to pit the players against each other.
That ploy might have worked in the past but it seems unlikely to have much of an impact this time around: The players seem bound and determined to get a bigger piece of the league new deal with TSN that starts http://www.wholesalejerseyschinas.com/ this season and is worth upward of $40 million per season over 2 times the previous agreement. The CFLPA responded with a hastily convened media conference that featured newly elected president Scott Flory, vice president and former Hamilton Tiger Cat Marwan Hage and legal counsel and PA mainstay Ed Molstad.
The tone was anything but conciliatory, with Molstad saying the league should be "embarrassed" by how much players are paid, given that the minimum salary last season was $45,000 and the average around $72,000.
Both sides then went on an all out media blitz to make their arguments, doing TV interviews, chatting up radio hosts and returning calls to newspaper columnists for the first time in months. Players flocked to social media to voice their support for the union. Time is suddenly of the essence: The current collective bargaining agreement is scheduled to expire May 30, threatening the start of training camps June 1. Pre season games are scheduled to begin June 9 and the regular season is set to begin June 26. The CFLPA has issued strike ballots to its members and there are no plans in place for future talks.
The "Our Balls Our Bigger" campaign came during a time when the league was fighting for its very existence the executives and players of the era could hardly of imagined a situation where, less than two decades later, they were fighting viciously over an ever expanding pie. The other thing about those ads: They weren true. The CFL balls are the same size as the NFL just look bigger.
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